Market Reports & Forecasts

Market Reports

Market size, growth and outlook reports for medical equipment categories, and how to use them without over-reading them..

Market size, growth and outlook reports for medical equipment categories, and how to use them without over-reading them.

  • 27 market report articles
  • Category size and growth
  • Forecasts read against your own data

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Medical equipment listed on the HHG marketplace

Reading a growth figure

A global growth rate says nothing about a single clinic or territory.

Reading a growth figure: what to check

Whether a category is consolidating, fragmenting or being regulated changes lead times, supplier behaviour and resale values more than any price index does.

Category dynamics that matter

Whether a category is consolidating, fragmenting or being regulated changes lead times, supplier behaviour and resale values more than any price index does..

Category dynamics that matter: what to check

Whether a category is consolidating, fragmenting or being regulated changes lead times, supplier behaviour and resale values more than any price index does.

Four things that decide market reports

Each one is settled before the purchase order.

01

Reading a growth figure

A global growth rate says nothing about a single clinic or territory.

02

Category dynamics that matter

Whether a category is consolidating, fragmenting or being regulated changes lead times, supplier behaviour and resale values more than any price index does..

Where to go next

Adjacent topics in this set. Each one is a hand-written guide to the same depth.

Technology & Innovation Trends

AI, connectivity, smart devices and sustainability as procurement questions rather than as headlines..

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Regional Markets & Trade

Regional demand, rules and trade conditions — what changes when you buy or sell across a border..

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All medical equipment guides

The full set of guides, one head term per page.

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Questions about market reports

Reading a growth figure?
A global growth rate says nothing about a single clinic or territory. Use it to check that a forecast is not absurd, then substitute your own volume and price data.
Category dynamics that matter?
Whether a category is consolidating, fragmenting or being regulated changes lead times, supplier behaviour and resale values more than any price index does.
Market size and growth?
Growth figures describe a market, not your market. Use them to sanity-check a forecast, then replace the global number with your own case mix or territory data.
What the numbers change?
A growing category means more suppliers and faster depreciation; a consolidating one means longer lead times. Both change the buying strategy more than they change the price.
AI, connectivity and smart devices?
Connected equipment changes service, cybersecurity and data ownership. Those three have budget lines, and they are the parts of a technology decision that procurement is least prepared for.

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Tell us the equipment and the decision, and we will come back with the options that fit.

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